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    Webinars work

    Every engagement where webinars was part of the build, across all thirty industries we publish in.

    Industry
    Proof type

    9 entries

    Verified ResultReal client work. Every figure is measured in a named system and carries the window it was measured over.Education & EdTech

    A webinar built for a school-district buying committee that never meets in one room

    A K–12 English-language-learner curriculum publisher sells into a decision no single person makes. We ran a free live session built around a WHO / WHAT / HOW / WHEN planning system, promoted through segmented outbound, and designed so the coordinator who attends can carry it to the people who actually sign.

    WebinarsEmail MarketingOutbound    Verified ResultReal client work. Every figure is measured in a named system and carries the window it was measured over.Education & EdTech

    A recurring live-session programme for educators, scoped to exactly what the campaign record supports

    A professional-development publisher runs a recurring live-session programme for educators. OmniFlow ran the invitation campaigns; sessions were delivered and replies came back positive. This entry is deliberately narrow — it documents campaign mechanics and stops where the record stops, rather than reconstructing outcomes nobody captured.

    WebinarsEmail MarketingOutbound    Verified ResultReal client work. Every figure is measured in a named system and carries the window it was measured over.Law Firms

    Rebuilding a multi-practice firm's website, intake routing and authority programme in one connected system

    A corporate and regulatory firm was carrying a WordPress site nobody could safely edit, attorney pages filed under the wrong practice areas, and enquiry forms landing in an inbox rather than a CRM. We rebuilt the site, wired every form to tagged CRM records, and put a 90-day authority programme and a live webinar series on top of it.

    Web DevelopmentTechnical SEOContent    Verified ResultReal client work. Every figure is measured in a named system and carries the window it was measured over.Law Firms

    A recurring webinar engine that fills attorney seats from three segmented lists instead of one

    An attorney-education programme was running weekly-to-biweekly live sessions and promoting each one to a single undifferentiated list. We split the audience into three segments with genuinely different reasons to attend, and rebuilt the invitation sequence around a two-email structure that tests interest before it asks for a registration.

    WebinarsEmail MarketingOutbound    Verified ResultReal client work. Every figure is measured in a named system and carries the window it was measured over.Senior Living & Elder Care

    Filling free webinar seats for two audiences at once: families facing care costs, and the attorneys who advise them

    An elder-law practice and its attorney-education arm were running free live sessions for two audiences that share almost nothing except the subject. We built one operating pattern that serves both — landing pages written for an older consumer audience, and segmented email campaigns for three distinct attorney segments.

    WebinarsEmail MarketingLanding Pages    Verified ResultReal client work. Every figure is measured in a named system and carries the window it was measured over.Startups & Scaleups

    A free live webinar and a written list standard for a curriculum publisher selling into school districts

    A K–12 English-language-learner curriculum publisher needed to reach curriculum leaders, ESL/multilingual coordinators, Title I staff and principals across the US and Canada. The campaign led with a free live session built around a WHO / WHAT / HOW / WHEN planning system, and the outreach list was specified in writing before a single invitation went out.

    500+Rows per outreach listWebinarsOutboundEmail Marketing    Project ShowcaseReal client work that shipped. No performance figures are published, because none have been verified and approved for release.Senior Living & Elder Care

    Registration pages designed for a 75-year-old deciding whether to protect their savings

    Free sessions on long-term-care costs are read by people in their seventies, often on a tablet, often forwarded by an adult child. Nearly every convention in a standard event landing page works against that reader. This is the page system built for them instead.

    Landing PagesWeb DevelopmentDesign    Capability ModelA modelled capability, not a client account. Figures illustrate what the model produces and are labelled as modelled wherever they appear.Education & EdTech

    One report says 60% of registrants attend, another says 33% — both are right, and the difference decides what you build

    The two most-cited webinar benchmarks disagree by nearly a factor of two because one counts live attendance only and the other counts live plus on-demand. Reconciling them is not pedantry: it decides whether a programme is built around an event or around a library. The model builds for both and reports them separately.

    WebinarsEmail MarketingLanding Pages    Capability ModelA modelled capability, not a client account. Figures illustrate what the model produces and are labelled as modelled wherever they appear.Startups & Scaleups

    The webinar is the worst top-of-funnel in the matrix and the best middle — the model uses it accordingly

    Sixty percent of registrants attend and the average attendee engages for 51 minutes against a 49-minute runtime. In the published channel-by-stage matrix the webinar has the weakest visitor-to-lead rate of five channels and the strongest lead-to-MQL rate. This model treats it as a qualification instrument rather than as a traffic source.

    WebinarsOutboundEmail Marketing