The work, described honestly
Most agency portfolios lead with numbers nobody can check. Ours leads with what was actually built. Where reporting has been verified and the client has approved its release, you will see results. Where it has not, you will see the work and a plain explanation of why there are no figures.
We publish performance figures only when the reporting has been verified and the client has approved its release. Everything else is presented as a project showcase describing the work itself. We do not estimate, model or round up results to fill a gap.
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Showing 7 of 7 engagements
Independent local business group
Local business · 8 weeks · Client identity withheld

Starting situation
A site that loaded slowly on mobile, a fourteen-field contact form, no click-to-call on any page, and analytics with no events configured beyond default page views.
Objective
Remove the friction between arriving on the site and getting in touch, and instrument enough to see where people hesitate.
Work completed
- Conversion audit across the pages carrying the commercial weight
- Form reduced to the fields the team genuinely acts on
- Click-to-call and booking paths added on mobile with prominent placement
- Core Web Vitals work: image handling, font loading and render-blocking scripts
- GA4 events for form start, form submit, call click and booking click
- Accessibility remediation to WCAG 2.2 AA on primary templates
Results and evidence
Post-launch analytics are still inside the first meaningful reading window. We publish conversion comparisons only after a full period, verified.
- Evidence status
- Evidence under review
- Client approval
- Approved anonymised only
Want the version with the numbers in it?
We can walk through live campaign reporting under NDA on a call — including the engagements we cannot publish figures for here.